swot analysis 145

Write a 5 page paper on the SWOT Analysis. Starting on Pg 49 in the textbook, this will give you the overview and detail required. The paper should include a matrix. Please select a company of your choice then review their product strategy using the SWOT. The assignment needs to be in APA format.

Please see exhibit in textbook for an idea of the format.Also review the case rubric and review the marketing plan guidelines in the “Getting Started” link on the left hand side menu.

I have attached the guideline paper to guide you through the paper


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